Exercise Your Idea Muscle

Become an Idea Machine

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How it works

Come up with 10 ideas a day

Choose from 180 themes such as "10 ways to enjoy a blackout" or "What would I do differently if I knew nobody would judge me?". Or, create your own themes.

Practice, Practice, Practice

Exercise your idea muscle every day. With 10 ideas a day, you'll come up with 3650 ideas over the course of a year. Most of them won’t be great. It doesn’t matter. You will become better at it.

Enjoy the Benefits

After a while you can come up with ideas when you need them: looking for a new job, new streams of passive income or implementing your great ideas. Even birthday presents are no big deal anymore.

You've become an Idea Machine. And everyone will notice.


"IDEAS ARE THE CURRENCY OF LIFE. Not money. Money gets depleted until you go broke. But good ideas buy you good experiences, buy you better ideas, buy you better experiences, buy you more time, save your life."
James Altucher